Case · PuravidaPay · 2026 · Pilot
Merkpresentatie, marketingwebsite en wallet dashboard met Europese IBAN-flow — ontworpen en gebouwd als één product.

Cross-border payments need clarity before complexity: personal and business users must understand wallets, pay-in/out, conversion and compliance without feeling like a legacy bank. The experience had to feel calm, premium and ready to grow from marketing site into a live product pilot.
01
From marketing site to wallet dashboard — one product story, not two brands.

02
Money, explained simply — accounts, services, auth and about pages in a dark editorial system.

03
Transparent plans and pricing structure for personal and business use.

04
Wallet home with account setup checklist on the path to a European IBAN.

05
Focused sheets for adding money, sending funds and sharing IBAN details.

06
Debit card UI and plan roadmap — what ships now and what comes next.

07
Marketing and app screens built for phones first, scaled up to desktop.

08
Colour, typography and components shared across marketing and product.

PuravidaPay ships as a pilot: a credible public face, a wallet experience that explains European IBAN flows clearly, and a design system ready for the next product phase — without splitting brand and product into two unrelated worlds.